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5 Reasons Why Blogging is the New Internet Marketing Tool

Do you ever feel like you know just enough about Blogging to be dangerous? Let’s see if we can fill in some gaps with the latest info from Blogging experts.

Blogging is a concept that started in the late 90s. It used to be a way to comment on an existing webpage, an opportunity for visitors and readers to react or voice out one’s opinion on the said page.

What started as a single-sentence commentary has evolved into pages of personal take on just about anything and everything under the sun. As it continues to move forward, online advertising has tapped into the blog’s potential.

5 Reasons Why Blogging is the New Internet Marketing Tool

Here are five reasons why you should use blogging as an Internet marketing tool.

1 – Blogging is simple

The simplest way to get your piece on the net is through Blogging. No skills are necessary. An average adult can read and type, or at least click a mouse.

It’s like having a virtual piece of paper, and you write your ideas, experiences, new products, and hope that the truth behind your articles comes out and entices your reader to try your product.

If you have a PC and an Internet connection (who doesn’t?), you can blog and advertise.

2 – Blogging is authentic

In this day and age where advertising saturates our lives, we question the credibility of promoters claims. However, in blogs, real people share their real-life experiences unscathed by paid advertising.

Reading blogs about first-hand product use is like talking to people about their first-hand experience. You want to buy a tried and tested product.

3 – Blogging is free

Because Blogging is yet to be proven as a mainstream online advertising media, most sites see it as something to augment current marketing tools and thus offer it for free.

Any opportunity for free web time is a bonus, especially to businesses that are starting up. Paid blog pages can generate more income for your seriously growing business.

4 – Blogging builds credibility

As you get more and more into writing your experiences on a particular product or industry, your readers come to realize that they can depend on your posts for their own information needs.

As such, you become an expert on it; consequently, more readers visit your site, and more bloggers link to your blogs.

As companies and professional organizations notice the growth of your readership base, they may soon get in touch with you for advertising on your blog page or make you an affiliate, which pays for every referral generated from your blog site.

5 – Blogging builds your market

Unless you are a Hollywood star, chances are, only your Mom reads your posts. Mom has many friends, so she lets her friends know how engaging your blog site is.

But you need not depend on Mom to increase your readership base. Look into the following ways to build your market through Blogging:

By using your e-mail

Today, Blogging is overcoming the e-mail’s popularity in quickly and effectively reaching and expanding a market. In this age of speed and quick access, logging in and downloading e-mail is simply taking longer than clicking into a blog site.

Let them explore your site by using a short e-mail message as a teaser to your blog site. If your e-mail is on an entirely different subject, use your e-mail signature to give a link to the site.

By using a subscription

An easy way to get your reader’s e-mail is to allow them to subscribe to your blog site.

Keep some exclusive information for your subscribers to entice readers to subscribe and give their e-mail addresses.

Just be responsible in using their e-mail address, as the last thing you want is a comment on your blog that you are a spammer.

By understanding your readers

Conduct a simple survey for your readers to understand their profile and advertising preferences. Ask consumers to give you feedback on a post, an ad link, or a trial that you shared.

In this way, it is like interviewing your readers without the commitment and intrusion of a face-to-face interview.

By joining a blog network

A network of blogs maybe a collection of blog sites that share the same industry, interest, readership base, payment mode, etc. Consumers find credibility and convenience in clicking one link to several real bloggers about a single subject. More bloggers are better than one.

By using RSS

RSS is the fastest-growing technology on the Internet today. As such, having RSS feeds to your blog is another means of generating awareness for your readership base. Having a variety of feeds can add interest to your blog site.

Give your business a boost by effectively using blogging as an Internet marketing tool.

When word gets around about your command of Blogging facts, others who need to know about Blogging will start to seek you out actively.

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Need More Traffic?

If you found this article helpful, then you may want to download my FREE PDF. In this PDF, I offer you over 120+ traffic sources for your business.

If you are not collecting emails, I highly recommend that you do because, as a blogger, YOU WILL NEED TRAFFIC. The best way to get consistent traffic is to build your own list.

I use Getresponse and have been building my list in the past two years.

If you have an email autoresponder and would like that QUICK traffic to your LANDING PAGE to build your list up, then try Udimi.

This is an email list-building site where you can pay someone to place your landing page in their email list and grow your list.

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